We represent tech-driven leaders in the United Arab Emirates and Saudi Arabia

New Horizons Await:
Let’s Discuss Your Middle East Venture

About Us

MIDDLE X is an independent consulting and services firm that represents technological and innovative companies in the UAE and KSA. Operating from Dubai and Riyadh, we forge connections between leaders in the GCC and premier technologies. 

Our unique positioning stems from our specialization in advanced technologies such as Software as a Service (SaaS), immersive technologies (Digital twins, Metaverse), and Web3 (Blockchain, digital assets), along with high-value services in engineering and consulting. We possess deep expertise in strategic industries, including Industry 4.0, Aerospace, Energy, Banks and Smart Cities. This specialized knowledge enables us to deliver tailored, cutting-edge solutions that drive significant advancements and efficiency improvements in these sectors. 

Our team comprises seven entrepreneurial-minded professionals, including senior specialists fluent in Arabic, English, and French. In 2023, we partnered with Tahaluf, a strategic alliance between Informa PLC and the Saudi Arabian Federation for Cyber Security and Programming, to showcase French firms at major government-backed events in Riyadh: 24Fintech (September 2024), BlackHat (November 2024), LEAP (February 2025) and Deep Fest (February 2025).

Discover the range of services MIDDLE X offers to facilitate your entry and growth: 

  • Export Financing 
  • Business set-up 
  • Go-to-Market Advisory 
  • Business Development Outsourcing 
  • Partners & Channels 
  • C-Level Services 
  • Trade Shows

Our Team

Entrepreneurs at heart, our team is based in Dubai, Abu Dhabi and Riyadh

Foued Abdelslam KEFIF
Foued Abdelslam KEFIF Founder & CEO
Emmanuel BONNARGENT Senior Strategic Business Consultant
Louisa CHITOUR Healthtech & VC Consultant
Mariam MAKADJI Junior Consultant
Mafthooh SHAN
Mafthooh SHAN Business Consultant
Gencay Kara
Gencay Kara Marketing & Communication Consultant

Contact Us


Atelier Business Center Al Ameri tower Barsha Heights - Dubai, UAE

Give a Call

+971 58 562 07 30

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